Scale and speed
Since GoHealth’s business is high-growth and somewhat seasonal, it needs to scale rapidly in hiring especially during open enrollment periods. “When I started working at GoHealth,” Mark explains, “we were using a smaller background check firm. They just couldn’t flex to our volume or meet our needs. They couldn’t scale when we hired five times as many people and needed five times as many background checks done quickly. Scalability and speed of response was a big part of the decision to move to Sterling.”
The majority of people that Mark and his HR team hire must go through a training process to be licensed to sell insurance not just in their home states, but also potentially in up to 30 or 40 states. That process is rigorous, Mark explains.
“Not only do we need pre-employment checks done for onboarding,” he says, “but we’re also running them through OIG checks on a monthly basis. We also need to get them appointed with insurance carriers who do their own background checks on top of that.”
“The process takes time and costs a lot of money,” states Mark, “so the accuracy and detail of background check information provided to us is critical, because to go through the whole process to find out that we potentially can’t get someone appointed to a carrier can be a very costly problem. Sterling’s technology has allowed us to get more accurate background checks faster and easier, which is critical to us and our success.”